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Web Design

The Challenge

An outdated identity reduced perceived professionalism.

The existing visual identity relied on dated marks and decorative paint-stroke elements that limited the brand’s ability to appear modern, flexible and premium across digital touchpoints.

The Solution

A cleaner, modernised brand direction.

Business Nebula proposed a variable typeface-led identity, simplified palette and more refined colour sample system that retained category relevance while removing dated visual clutter.

The Results

Stronger visual trust and more flexible brand application.

The refreshed direction created a cleaner identity system better suited to modern web, social and marketing applications while supporting stronger trust and brand recall.

Results Delivered

Trust
Improved
Recall
Stronger
Positioning
Sharper
Conversion
Supported

Assisting VPG Across